Trends
Presentation Products The Turned Edge Advantage
In this era of mass production
we have made custom turned edge products our specialty. This style of construction
is perfect for the custom binder market, because of the wide variety of material
choices, decorating options and the ability to produce special sizes and small
quantities with minimal tooling. Designers, ad agencies and other creative
professionals love it!
Turned
Edge products convey a classic, prestigious image
This is how quality books and binders have been bound for centuries.
More
cover material options than other binder styles
Just about anything that can be glued and wrapped over board can be used as
a turned edge cover material. Common choices include: leather, imitation
leathers, supported vinyl, canvas, bookcloth, coated paper, uncoated paper,
and printed / laminated sheets.
Longer
shelf life than standard vinyl binders
Depending on the cover
material, turned edge binders can last 2 to 3 times longer than sealed vinyl
binders. They are more durable and can be designed to hold a lot of weight or
withstand heavy usage.
More
profitable for resellers
Typically there is
less competition with this product because fewer sales reps offer turned edge
binders. Turned Edge is an ideal way to move away from commodity business to
selling custom products designed to meet your customer’s unique needs.
Now your customer perceives you as valuable packaging solution expert!
Ideal
construction style for today’s elaborate graphics
Everyone wants full
4-color graphics on their packaging. Turned edge is the perfect answer…
Offset printed and laminated litho wraps for larger production runs (usually
less expensive than 4-color vinyl) and digital printed wraps for quantities
under 2,000 pieces. No more ugly sealing gutters interrupting continuous
graphics, and bleeds are automatic since the cover material wraps to the inside.
Screenprinting, foil stamping, embossing and debossing are other options you
can choose from.
Perfect
for special sizes or small quantities
Unlike many other
types of construction styles, odd sized turned edge binders can be hand assembled
in smaller quantities, without expensive tooling or machine setup. (Three
dimensional items like boxes or slipcases do require cutting dies, but can be
wrapped by hand.)
Eliminate
"Cold Crack" risk
Shipping standard vinyl binders in the middle of winter can result in your customer
receiving binders with cracked hinge areas.
Designers,
Ad Agencies, Marketing Professionals and other creative people love it
Turned edge products
allow people to utilize their creative skills because there are so many options.
They also love it because it’s not the same old boring look. |